These two sectors need to operate on a world wide basis and get their message of innervation out on a global basis. This is why we believe that their is also a thriving digital marketing economy in Oxfordshire.
Many competing Oxfordshire SEO Agencies via for top search engine ranking positions for their clients. But getting the word out when there is a constant stream of new products and innovations can be hard.
In addition to the traditional SEO methods of on page optimisation and off page optimisation such techniques as Press releases and Google hangouts are deploy to attract worldwide audiences.
Agencies are constantly striving to form new social and virtual communities to get the word out about the latest innovation.
Where as peer review is a widely accepted principal in the life sciences world this is not an accepted principal in the technology sectors, instead peers are seen as competitors.
these cultural differences are in stark contrast as an example
The Life science sector is extremely cautious of digital trends. This sector is typically late adopters of technologies.
Other industries are much quicker to jump on trends. You can watch how they do and still be among the first trail-blazers of your sector. A fact of the last two decades is the digital trends of the more youthful and “hip” industries inevitably make it into the more old-fashioned ones, sooner or later.
If existing life science companies continue to hesitate on the opportunity in digital mediums, the window of opportunity might soon pass you by. Other giants of the tech sector like Amazon and Google are vast moving into the life sciences sector and these will not adopt as Luddite an attitude to the adoption of such techniques as digital marketing automation and artificial intelligence driven research and development.
Oxforshire and Oxford in particular will be the place to watch this clash unfold as both tech firms and life sciences firms are in-abundance in this one small part of the United Kingdon